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THE ZUPIT STORY?
Many great stories start at a kitchen table or on the back of a napkin, sadly not this one.
The genesis of Zupit, as put by our founder Ash, is one of needs must.
“In a nutshell:
After fighting to save the life of my terminally ill son Rohan, then having failed – I was broken.
I had spent everything I had trying to solve the problem, whilst trying to make the most of what little time was left for Rohan, I also spent everything anyone would kindly lend me, to survive and not negatively impact my family further.
So, what did I need?
Incentives, deals, discounts, money off. To keep my head above water during the lowest point in my life. For the essentials, and for the occasional niceties to keep my wife and kids “ok”.
Collecting McDonalds’ coffee cup stickers, my own and those discarded by others. A hot chocolate for the kids or a takeaway cuppa for me while figuring a way forward.
Tesco club card vouchers for a treat visit to Pizza Express.
Orange Wednesdays at the cinema. Anyone got a code they can send me please?
Cinema was a favourite pastime for my little boy and now just me & my girls. Obviously, we snuck in our own sweets & drinks.
On my knees broke, those films lifted us.
And let’s not forget a wallet bursting with loyalty stamp cards. Even I struggled to stick with those!
To make things worse – these incentives are a pain in the ass to use!
Which just makes you feel bad, especially at the point of redemption.
The status quo just doesn’t feel good – That’s my perspective as a user.”
So, he decided to make the “One-Stop-Shop”for loyalty & incentives, that has the possibility to work for everyone, fairly & effortlessly – without the need to give up all your privacy and data too – because YOU should NOT be the Product that is sold.!
He’s not done this to become the next tech-mogul, but because he hated feeling like s**t using incentives, when they should feel good and better is always possible!
What about merchants?
To solve the problem for the customer, you have to do the same for the merchant.
If you’re an independent business or SME, the loyalty and discounting systems/services are not really tailored for you.
They’re “exclusive”, expensive. You don’t have full control and they’re not good enough for your punters either. And you should always put them first.
So, even though incentives are there to make people feel good, invariably they leave people frustrated. A hassle for all.
Put the feel good into incentives and loyalty cards. We make them “just work”.
Solve a global issue at a local level, then scale it everywhere. Effortless experience, every time. By putting the customer perspective & experience 1st!
Let’s talk about experience.
All incentives. All loyalty cards. Anywhere. One tap, One way – simple, the way it should be!
We’re small, but we’re talented.
Leaders and innovators who have delivered world class, high-tech products, from much-loved brands, Jaguar-Land Rover, Dyson & Odeon, just to name a few – but our people also have the experience of establishing, owning and running small local businesses too.
Our founder, Ash, has enjoyed a career creating and delivering innovation for the big boys, all over the globe, but he’s been a small business owner too. Hard graft, mistakes made, lessons learned.
So, he knows what it’s like from both sides of the till.
We believe the incentive market should be open and simple. An inclusive rather than “exclusive” club open to all.
Super slick and simple to manage; effortless and only intelligent enough to serve its purpose.
Most importantly – it should put the customer, their experience and their privacy, 1st, NO EXCUSES!
And that’s what we are doing.
Big or small, the same ability to distribute, accept and manage incentives and loyalty cards. No contracts, no tie-ins, a fair, flexible monthly fee and all the tools you need.
Creating a simple #1 way for customers, that works.
And as for all those pestering emails you wake up to every day from businesses you have used, we’ve got a plan to rid you of them too and having something much better, in your control as a customer, It’s called MyFeed, coming June 2018.
Our founder is from Southport. So are most of the team. Hence Southportians (Sandgrounders to the locals) and its businesses got to be the lead disruptors, testing the system, getting the first taste.
And now we are expanding through the North West and UK with over 145 merchants & thousands of users embracing Zupit in our 1st 4 months alone.
We love innovating, we can’t stop, and we have built so much – Ash won’t stop!
But let’s get the basics right, let’s win your confidence and approval, then we are sure you will love what else we have to come down the road.
Let’s lead. Let’s together show what better looks like.